01
The challenge
Some work needs many browser sessions that genuinely cannot see each other -
agencies running client accounts, QA teams testing per-tenant behaviour, ad
and marketplace operations verifying what different regions actually get
served.
A normal browser is the wrong tool for this. Profiles leak state through
shared storage and a shared fingerprint, and running one browser per session
does not survive contact with a few hundred of them. Doing it by hand is
worse: every session needs its own proxy, and mismatching a session with the
wrong endpoint is both easy and silent.
So the real problem was not isolation on its own. It was isolation at a scale
where a person can still find the session they want, hand it to a colleague,
and be sure it launched with the right network route attached.